COVID-19 Updates & News

April 15, 2020: Choice Hotels Joins Serta “Stay Home, Send Beds” Initiative, Enabling Loyalty Members to Donate Points Towards Hospital Mattress Donations

Choice Hotels International, Inc. (NYSE: CHH) is teaming up with Serta, Inc., the nation’s leading mattress brand, to contribute to its “Stay Home, Send Beds” initiative, which is providing bed donations to help address nationwide shortages at hospitals and temporary medical facilities caused by the COVID-19 pandemic. Beginning today, members of Choice Hotels’ award-winning Choice Privileges® loyalty program can donate their points towards beds for hospitals in need, and Choice will increase the impact by matching 100 percent of donated Choice Privileges points for a limited time. All Serta mattress donations are being facilitated through Relief Bed International, a nonprofit organization that provides beds to impoverished people and disaster victims around the world. 

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