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Senior Vice President and General Manager, Core Brands
Judd Wadholm serves as Senior Vice President and General Manager, Core Brands, for Choice Hotels International, Inc., one of the world's largest lodging franchisors. In this role, Mr. Wadholm is responsible for the growth and operational performance of Choice’s extensive U.S. portfolio of nine upper midscale, midscale, and economy brands, comprising over 5,500 hotels. With almost two decades of hospitality experience, Mr. Wadholm brings deep expertise in revenue generation, franchisee relations, and operational efficiency. Before his current role, Mr. Wadholm served as Vice President, Managed Hotels Americas, where he focused on enhancing hotel revenue and profitability while supporting franchisees.
Mr. Wadholm joined Choice in 2022, bringing with him a rich background in strategic leadership across operations, owner relations, and finance roles at Radisson Americas. He holds a Master of Business Administration from St. Cloud State University and a Bachelor of Business Administration in Finance from the University of North Dakota.
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