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Chief Development Officer
David Pepper is Chief Development Officer of Choice Hotels International, Inc. (NYSE: CHH), one of the largest and most successful lodging franchisors in the world. In this role, he is responsible for driving unit growth for each of the company’s brands in key markets worldwide.
Pepper joined Choice Hotels in 2002 as vice president, franchise sales and development for the company’s new construction brands. Shortly thereafter, he was promoted to senior vice president of franchise development for North America, and later to his current executive position.
During his tenure, Pepper notably led the company to record levels of franchise sales, including more than doubling franchise sales in his first three years of leadership. He also played an integral role in expanding Choice’s presence in both the upscale and extended stay hotel markets by launching and growing the Cambria Hotels brand, including overseeing up to $475 million in corporate capital that the company is authorized to invest. In addition, he helped with the acquisitions of the WoodSpring Suites and Suburban Extended Stay Hotel brands.
Prior to joining Choice Hotels, Pepper served as vice president of franchise sales for Hawthorn Suites and Microtel Inns. He also served as director of franchise sales for Holiday Inn Worldwide.
Pepper earned his bachelor’s degree in economics from Tufts University. He currently serves on the Board of Directors of the International Franchise Association.
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