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International Press Releases

Choice Hotels Canada announces recipient of 2022 Mark Pearce Memorial Scholarship

Toronto, ON (October 14, 2022) – Choice Hotels Canada is pleased to announce that Emmanuelle Roch is the 2022 recipient of the annual Mark Pearce Memorial Scholarship. Emmanuelle is a front desk supervisor at the Quality Inn & Suites in Val-d’Or, Québec. She is continuing to invest in her professional career and is currently working towards a Bachelor of Business Administration with a major in Human Resources Management and a minor in Health, Safety and Labor Relations at UQAT: Université du Québec en Abitibi-Témiscamingue.

Emmanuelle is a native of Abitibi-Témiscamingue and worked in a number of hotels in the region while she was completing a three-year Hotel Management program at Céjep de Saint-Hyacinthe. She aspires to work in the industry after university, ultimately in resort development and management.

“My family has always been active in the community, and I’ve had the opportunity to volunteer at many local events over the years,” said Emmanuelle Roch.  “Community involvement and my experience working at various hotels has taught me the value of customer service. My dream is, after completing my education, to return to my beautiful home and acquire or perhaps even build a resort hotel.”

The scholarship was created in memory of Mark Pearce, who was Senior Vice President, International Division, for Choice Hotels International and former head of the Canadian office. Mark embodied the spirit of hospitality and always went above and beyond to make sure everyone felt 'Welcome, Wanted and Respected'. The $2,500 legacy scholarships are designated for post-secondary education in the hospitality and tourism industries.

“Honouring the legacy of someone who was so passionate about hospitality while investing in young people entering or furthering their careers in the industry is very important to us as a company,” said Brian Leon, CEO of Choice Hotels Canada. “Emmanuelle stood out to us as someone who has realized her passion by successfully working in various hotel properties and has now decided to continue her education to meet her long-term career goals. We are pleased to support her on that journey.”

“It’s inspiring to have a young person so determined and engaged being part of my team,” said Alexandre Audet, general manager of the Quality Inn & Suites Val-d’Or. “We wish her success in her studies and we are confident she will realize her dreams in the industry.”

The Mark Pearce Memorial Scholarship is intended to help support careers in the hospitality and tourism industry and elevate the next generation of industry leaders with a focus on hotel or restaurant management. Jointly funded by Choice Hotels Canada and the Choice Canada Franchise Advisory Board (CCFAB), applications are open to franchise owners, hotel level associates, Choice Hotels Canada head office staff, as well as their dependent children.

For more information and hotel reservations, visit


About Choice Hotels Canada®:

Choice Hotels Canada is one of the largest and most successful lodging franchisors in the country with more than 330 properties currently open. The Choice™ family of hotel brands provide business and leisure travellers with a range of high-quality lodging options, including limited to full-service hotels in the upscale, mid-scale, extended stay and economy segments. Brands franchised by Choice Hotels Canada in Canada include Ascend Hotel Collection®, Comfort™, Sleep Inn®, Quality®, Clarion®, MainStay Suites®, Econo Lodge® and Rodeway Inn®. All hotels are independently owned and operated. Choice Hotels Canada is a master franchisee of Choice Hotels International, Inc., with more than 7,500 hotels, and nearly 650,000 rooms, in 46 countries and territories as of August 11, 2022. The award-winning Choice Privileges® loyalty program offers members benefits from everyday rewards to exceptional experiences. For more information, visit

For more information, please contact: 

Carolyn Kilbourne

Carlaw Communications



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The Radisson brands, including Park Plaza, Country Inn & Suites, and Park Inn by Radisson, are owned in the Americas regions by Choice Hotels.
Outside of the Americas, the brands are owned by Radisson Hotel Group, an unaffiliated company headquartered in Belgium.