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Senior Vice President, Upscale Brands
Janis Cannon is Senior Vice President of Upscale Brands and a member of the senior executive team for Choice Hotels International, Inc. (NYSE: CHH), one of the world’s leading lodging franchisors. In this role, she is responsible for the overall performance and growth of the company’s upscale portfolio and leads the brand strategy, positioning and performance of Cambria Hotels and the Ascend Hotel Collection.
Since joining Choice Hotels in 2016, Cannon has increased Cambria’s hotel openings and pipeline developments by more than 200 percent, driven revenue and top RPI performance in key urban and leisure markets, and grown the Ascend Hotel Collection, recognized as the industry’s first “soft” brand, to more than 300 properties worldwide, with 200 open hotels and resorts in the U.S.
Prior to joining Choice Hotels, Cannon spent more than 25 years in branding, design and construction, sales, marketing and hotel operations. She most recently served as Vice President and Global Brand Leader of Upscale and Lifestyle Brands at IHG, where she developed and implemented brand strategy, and facilitated development projects and positioning efforts for the company’s portfolio globally. Previously, she held senior leadership positions as Deputy Commissioner in the Georgia Department of Economic Development, and Global SVP at Swissotel Hotels and Resorts.
Cannon was named Female Executive of the Year by Hotel Interactive Inc. in 2019, and recognized by Hotel Business Magazine as one of the industry’s “Top 10 to Watch” in 2018. She is an advisory board member for the Travel Industry Executive Women’s Network (TIEWN) and serves on the board for Global Business Travel Association (GBTA)’s WINiT (Women In Travel)--a network of women and men focused on driving positive change for the career mobility of women in travel-related industries. She is a lecturer at Cornell University as well as the executive sponsor for the HBCU Management Accelerator Program and Choice Hotels’ hospitality internship program for students attending Historically Black Colleges and Universities. She also serves on the Executive Planning Committee for NYU’s International Hospitality Industry Investment Conference.
Cannon earned her bachelor’s degree in speech communication from Valdosta State University.
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