Choice Hotels International, Inc.
Video submissions can be uploaded via http://www.choicehotels.com/winapart between September 6 and October 22, at which point Choice will review all entries and select the top ten. On October 25, the top ten videos will be posted on the website where visitors can vote once a day for the contestant they think should win the commercial part. Voting ends November 30 and the winner of the contest will be officially announced in early December.
The lucky winner will not only win a walk-on part in a Choice commercial but also roundtrip airfare to the location of the commercial shoot, three days and two nights accommodations, meals, spending money, and ground transportation between the hotel and airport.
"With our valued guests showing such a great interest in social media, we figured why not give them a chance to participate in an interactive contest where they can showcase their creativity and their love for travel," said Bill Carlson, senior vice president, marketing, Choice Hotels. "This is also a great way for us to engage our travelers and find out why they travel."
NO PURCHASE NECESSARY. Legal residents of the 50 United States, 21 years or older and have video-production, editing and uploading capabilities as of September 6, 2007. Entrants can submit one video per day. For Official Rules, visit http://choicehotels.eprize.net/winapart. Void where prohibited.
About Choice Hotels
Choice Hotels International franchises more than 5,400 hotels, representing more than 445,000 rooms, in the United States and 39 countries and territories. As of June 30, 2007, 858 hotels are under development in the United States, representing 67,740 rooms, and an additional 85 hotels, representing 8,007 rooms, are under development in more than 20 countries and territories. The company's Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria Suites, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge and Rodeway Inn brands serve guests worldwide.
Additional corporate information may be found on Choice Hotels' Internet site, which may be accessed at http://www.choicehotels.com/.
Choice Hotels, Choice Hotels International, Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria Suites, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge and Rodeway Inn are proprietary trademarks and service marks of Choice Hotels International.
First Call Analyst:
FCMN Contact: david_peikin@choicehotels.com
SOURCE: Choice Hotels International, Inc.
CONTACT: Heather Soule of Choice Hotels International, Inc.,
+1-301-628-4361, Fax, +1-301-592-6177,
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